What are Dark Patterns?

dark patterns

Context: The Consumer Affairs Secretary has said that the dark patterns practices carried out by airlines and travel portals can be deemed cyber-crimes.

Dark Patterns

  • Dark patterns are found in various digital interfaces including websites, mobile apps, and online services.
  • These are deceptive design techniques or user interface elements intentionally crafted to trick or manipulate users into making choices that are detrimental to their interests. E.g., Buying a more expensive product, paying more than what was initially disclosed, sharing data, making choices based on false or paid-for reviews, subscription services or recurring payments without their explicit consent.
  • Engaging in manipulative conduct using dark patterns in online platforms constitutes unfair trade practice under the Consumer Protection Act 2019.

Types of Dark Patterns

image 91

Practice Question:  

Q. Consider the following statements with reference to dark patterns:

1. Dark patterns are user interface elements crafted to enhance user experience.

2. The patterns are found in various digital interfaces including websites and mobile applications.

Which of the statements given above is/are correct?

(a) 1 only

(b) 2 only

(c) Both 1 and 2

(d) Neither 1 nor 2

Answer: (b) 

PYQ (2018)

Q. The terms ‘WannaCry, Petya and EternalBlue’; sometimes mentioned in the news recently are related to:

(a) Exoplanets

(b) Cryptocurrency

(c) Cyber attacks

(d) Mini satellites

Answer: (c)

Source: The Hindu

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