Welcome to Rau’s IAS Study Circle blog – your one-stop solution for comprehensive and up-to-date knowledge. Today, we delve into an integral issue in the civil services examinations: water conservation campaigns and schemes, both at the national and international level. Our in-depth analysis ensures aspirants have a thorough understanding of this crucial topic.
National Water Conservation Campaigns & Schemes in India

1. Jal Shakti Abhiyan
Launched in 2019 by the Indian government, the Jal Shakti Abhiyan aims to accelerate water conservation efforts across the country. This water conservation scheme’s key strategies include water conservation, rainwater harvesting, renovation of traditional water bodies, and watershed development.
2. Atal Bhujal Yojana
The Atal Bhujal Yojana, an initiative by the Ministry of Jal Shakti, emphasizes sustainable groundwater management. The scheme is centered on participatory groundwater management, involving Panchayat Raj Institutions and local stakeholders.
3. National Water Mission
The National Water Mission, under the National Action Plan on Climate Change, targets comprehensive water management focusing on surface and groundwater resources, demand management, and governance structure.
International Water Conservation Campaigns
4. World Wildlife Fund (WWF) Water Conservation Campaigns
WWF is a significant global entity focused on nature conservation, including various water conservation campaigns. These initiatives aim to ensure healthy freshwater systems exist and endure for people and nature alike.
5. United Nations (UN) Water Conservation Initiatives
The UN leads numerous global campaigns for water conservation, such as the ‘Water for Life Decade’ (2005-2015) and World Water Day. The focus of these initiatives is to promote water conservation and improve water sanitation worldwide.
Understanding the mechanics of these water conservation campaigns and schemes is pivotal for civil service aspirants. It not only aids in tackling the prelims and mains but also in formulating practical solutions during the interview stage.
For more insights and strategic guidance on such vital topics, keep following Rau’s IAS Study Circle blog. The key to cracking the civil services exam lies in comprehending the intricate details of such issues that directly impact the well-being of our planet and its inhabitants.